Brand Assets
Our logo.
The LUPAD logo is a new perspective, in one mark. Here’s how to use it with the same care we put into every frame.
Official logo files.
Full-resolution originals. Use these files as they are.
Colors.
LUPAD Blue leads. Black and white keep it clean. Click a color to copy it.
Space and size.
Give the logo room, and keep it big enough to read.
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Use the official files, exactly as provided.
Place the white logo on LUPAD Blue, black or dark photos.
Leave plenty of clear space around it.
Stretch or squash it.
Rotate or tilt it.
Change its colors.
Add glows, outlines or other effects.
Place it on light or busy backgrounds.
Crop, redraw or rearrange it.
Using our logo with a partner?
- Co-branding. Place both logos side by side at the same visual height, with a thin line or clear space between them.
- Credits. For licensed photos and videos, credit “Photo by Project LUPAD” or “Video by Project LUPAD.”
- Approval. Send your layout to [email protected] before it goes public, and we’ll review it quickly.
The Project LUPAD name and logo belong to PROJECT LUPAD PHOTO AND VIDEO SERVICES. Using them doesn’t imply partnership, sponsorship or endorsement unless agreed in writing.
From drone to rocket
to LUPAD Blue.
Four logos. Ten years. One new perspective. Every change marked a new chapter, and most of them landed on June 6.
A drone silhouette framed like a camera viewfinder, with thin type and the line “A New Perspective.” Built for a drone-first platform.
A space shuttle rising through clouds on a deep-blue sky, with “EST 2016” below. The rocket-shaped A appears for the first time.
“Project” drops away. A bold LUPAD wordmark glows on a navy-to-teal gradient, the rocket tucked inside the A. Unveiled on our 5th anniversary.
LUPAD Blue and a crisp white wordmark. The A becomes an open peak pointing up and forward. Launched for our 10th anniversary.
Let’s make your brand impossible to ignore.
Tell us what you’re planning. We’ll reply with ideas, a clear scope and a quote.
Or email [email protected]